About the Programs;

Homegrown By Heroes (HBH) is the official farmer veteran branding program of America. The HBH logo serves to inform consumers that products donning the logo were produced by military veterans. The program is available to farmers, ranchers, fishermen, and value-added producers of all branches and eras of military service. Several State Departments of Agriculture have officially partnered with Homegrown By Heroes to promote the HBH label within their states. PA Preferred (PAP) is working with HBH by combining the logos to give Pennsylvania farmer veterans the point of sale visibility they need to be successful in the marketplace. The HBH/PAP label provides the consumer with a tangible way to support veterans and an avenue to share the veteran’s story. CLICK HERE to learn more about the Farmer Veteran Coalition


The PAP Program started in 2003 as the state branding program in PA. PA Preferred is a state-supported agricultural marketing program. The State Department of Agriculture launched the PA Preferred program to identify and promote food and agricultural products grown, produced or processed in Pennsylvania. It represents “Food, Fuel, Fiber, and Feed” made or grown in the state. The combined logo will make it easier for consumers to find a fresh local PA product made or grown by a farmer veteran. PAP
PAP program was signed into law in 2011 and has since accrued over 1,550 members.

For more information or to apply please return the form below.


Click here for the complete list of HOMEGROWN BY HEROES PA PREFERRED MEMBERS